Resources

This episode is available in audio format on the Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. In this episode, Nyeleti reconnects with Raghu Mahadevan, Executive Vice President, Chief Digital Officer and Chief Information Officer at 7-Eleven, five years after his first appearance on the show, to explore how one of the world's most iconic retailers is evolving its loyalty, digital, and AI strategy. The conversation explores the growth of 7Rewards, the inte

This episode of Let’s Talk Loyalty and Loyalty TV is a Perfect Master Class in Gamification. We had the pleasure of talking to Mrinalini Chowdhary, Director of Strategy and Insights at EMEA Epsilon. Epsilon has been helping clients deliver loyalty objectives globally for more than 50 years. Epsilon Loyalty combines deep loyalty expertise with enterprise-grade technology to create growth-based programs that fundamentally change habits and deliver measurable long-term value to

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com. -------------------------------- In this episode, we speak with Brad Anderson, Vice President of Hilton Honors at Hilton about how one of the world’s largest hospitality loyalty programs is evolving to deliver more value, flexibility and recognition for its more than

The World’s Largest Loyalty Programs™ research report from Let’s Talk Loyalty is now available. Download it by subscribing to our newsletter on the World’s Largest Loyalty Programs™ now. --------------- In this conversation, Miranda Bliss, Head of Loyalty, CRM and Performance Manager explores how Miele’s loyalty strategy reflects the future of customer engagement—shifting from transactional programs to seamless, omnichannel experiences built on trust, simplicity, and long-ter

This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. In this episode of Let's Talk Loyalty and Loyalty TV, Andrew Glance CEO of Qantas Loyalty, takes us behind the scenes of one of the world’s most successful loyalty programs. He shares how Qantas Loyalty has evolved from a marketing tool into a standalone business, delivering value to over 18 million members. Andrew dives into the rec

This episode is available in audio format on the Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. TELUS is one of Canada's largest telecommunications companies, serving millions of customers across mobile, internet, TV, and digital health services. What makes TELUS particularly interesting from a loyalty perspective is how they've evolved their interactions with TELUS Services customers (mobility, internet, security and TV) through a new national tiered progr

This episode is available in audio format on the Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. This episode examines how PetSmart uses behavioral science, data, and shared passion to create a loyalty program that feels personal and purposeful. Our guest today is Emily Feldman, Senior Director of Loyalty and Membership Experience at PetSmart. From rewarding engagement over transactions to moving beyond one-size-fits-all loyalty, the conversation highlights

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV. Listen To This Episode Here In this episode, Charlie Hills is joined by Jakub and John from the Global and UK Shell Go+ Teams. Jakub serves as the Europe & North America Loyalty & CRM Lead at Shell, where he has been driving customer engagement and commercial value since 2021. Before joining Shell, he led the end-to-end design and launch of the Footlocker Members

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV. Listen To This Episode Here In this episode of Let's Talk Loyalty and Loyalty TV, we sit down with Aoun Raza and Emily Ong from Landmark Group’s Shukran program, one of the GCC’s most successful loyalty programs with over 14 million active members. They also discuss Shukran’s program revamp, its impact on engagement, and strategies for building lasting loyalty. H

This episode is available in audio format on our Let’s Talk Loyalty podcast, and in video format on www.Loyalty.TV. Listen To This Episode Here Join us with Dustyn Smith and Luke Cann, founders of HEMOdata, as they share how organizations can turn fragmented data into actionable insights. Learn about purposeful data collection, breaking silos, AI done right, and building loyalty programs that truly engage customers. Hosted by Lisa Brightwell Show Notes: 1) Dustyn Smith 2) Luk

Today's episode features a truly global loyalty perspective coming from Indonesia, which is in fact the 4th most populous country in the world! This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV. Listen To This Episode Here Our featured brand is one of the largest retail conglomerates in Indonesia with nearly 200 stores and a market leadership position particularly in the kids and baby segment. Kanmo Group is the

How C-Suite leaders are reshaping customer loyalty across major brands. You can listen to this conversation below, or it is available to watch on Loyalty TV. Listen To The Orangetheory Fitness Episode Here About The Orangetheory Fitness Episode The Wiser Loyalty podcast launches its 2025 C-Suite series featuring veteran loyalty strategist Dave Sims, whose executive leadership has transformed customer engagement at major brands including DSW Shoes, GNC Nutrition, LaQuinta Hote

Explore how United Airlines drives record growth with insights from its 110+ million MileagePlus members. You can listen to this conversations below, or it is available to watch on Loyalty TV. Listen To The United Airlines’ MileagePlus Episode Here About MileagePlus Episode United Airlines COO Reveals MileagePlus Success Strategies | (Archive Episode) Experience key insights from Luc Bondar, COO and President of MileagePlus at United Airlines – the world’s largest airline wit

This is our final episode of Let's Talk Loyalty and Loyalty TV for 2023. Imitation is the sincerest form of flattery, so we are delighted today to be joined by another loyalty podcaster, who told us that he was inspired by Let's Talk Loyalty and wanted to create something similar, but in Arabic. Loyalty Bl Arabi is a podcast about our industry in the GCC (Gulf Co-operation Council) and MENA (Middle East and North Africa) regions. Our guest, Nizar Al Qabbani is a Certified Loy

This episode of "Let's Talk Loyalty" is also available in video format on www.Loyalty.TV Loyalty Methods is the platform powering some iconic loyalty programs such as 7-Rewards, MGM Resorts and Western Union, and they have developed a unique approach to implementing mission-critical programs for huge programs like these. Joining me today to share these insights, as well as their background, methodology and some key success stories is Emil Sarkissian, CEO of Loyalty Methods. E

Today's episode of Let's Talk Loyalty and Loyalty TV features one of our favorite and most frequent guests on the show, Amanda Cromhout. Amanda is the Founder and CEO of Truth, a loyalty consultancy firm based in South Africa, and she is also well-known to you all, as a host of an episode every month of Let's Talk Loyalty. Most importantly this year, in 2023, Amanda was recognized globally and voted the International Loyalty Personality of the Year. Today, Amanda joins us on

In this weeks episode of Let’s talk “a little” loyalty Tom reviews the original podcast where Paula was joined by Isobel Finlayson, Sustainability Lead for Mando Connect. Paula and Isobel share their ideas, insights, research and suggestions on practical ways that loyalty marketers can help. Sustainability is both an urgent and an important focus for businesses, and one that loyalty marketers can play an important role in supporting. Tom summarises some of the examples

Tune in and catch Tom's brief overview from the original podcast hosted by Paula Thomas where she is joined by Jonathan Hopkins and Angus Frazer, co-founders of Sonder Media. Sonder Media is a consulting firm that specializes in identifying, valuing, and optimizing the media value of loyalty programs, and Tom will summarise the key insight from Jonathan and Angus who share their expertise on Loyalty’s high margin potential. The original podcast shows the power and poten

Listen in to hear Tom’s short summary show from the original podcast hosted by Paula Thomas featuring a conversation with James Berry, Commercial Director, Valuedynamx at Collinson where he shares game-changing concepts he believes are becoming pivotal for loyalty professionals. Listen to Tom’s views on the dramatic changes in consumer behaviour, and some of the innovative ways that Collinson have found to connect programs, consumers and merchants in order to ensure loyalty

This episode features one of the loyalty industry’s leading strategy experts! Shannon Ottinger is the Vice President of Loyalty Consulting at Epsilon, based in Atlanta, and in this episode, she shares some extraordinary experience and insights on the key loyalty concepts that brands are excited about in our industry in 2023. Listen to hear how Epsilon is helping clients begin to measure *emotional* loyalty, a concept we all know is absolutely critical to focus on with our