Interactive RewardsOct 23, 20233 minHow customer loyalty programs help identify buyer motivationsBuyer motivation is the underlaying reason that drives everyday purchases. Fundamental to the success of any business is an...
Interactive RewardsApr 18, 20231 minWho will provide the Customer Loyalty Programs of the future?We all know how Big Tech like Apple, Google, Facebook and TikTok already use our personal data to enrich their experiences and deliver...
Interactive RewardsFeb 18, 20202 minWhy is a coffee chain leading our adoption of mobile payments?So why does Starbucks top the charts for the most used mobile payment apps in the U.S. in 2018*: Starbucks app: 23.4 million users Apple...