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The Role of Communications to Drive Loyalty - Short Summary Show



Today we're summarising what we learnt from business coach Jon Dwoskin, who shared his insights on how to drive customer loyalty and connection using content.


Brands are increasingly realising the power of both audio and video content as tools to build customer loyalty, alongside the loyalty programmes our industry typically manages, so we discuss how adding new communication formats such as the human voice can create compelling connections with customers.


This article was first published by Let's Talk Loyalty. Permission to use has been granted by the publisher.

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