top of page

Loyalty Points Exchange

The fastest and most cost-effective way to enhance Loyalty Points relevance for all customers

Enabling the Next Generation Loyalty Eco-system for fast, easy and cost-effective points exchange to Loyalty Partners. . . and most importantly – enhancing Loyalty Points Relevance for all customers

Loyalty points (today) have little influence on consumer behavior – because the vast majority of customers know they will never earn enough in one program to redeem for something of emotional interest. Partnerships of many merchants issuing a common loyalty currency (points/miles), widely known as Coalition Loyalty Program, is the winning model – because customers know they can benefit faster – so they are motivated to collect. Unfortunately, most existing ´coalition´ loyalty programs require complicated integrations and include high operating costs - that extract too much value from the ecosystem.

Powered by Currency Alliance, we help you overcome these challenges by enabling partners to easily exchange points with just one simple integration. 


Related Services & Solutions

Professional Services

Customer Data Platform (CDP)

Loyalty Marketing

bottom of page