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Loyalty Leadership In a Crisis
Cécile Henry is the IBL Group Loyalty Manager. She manages their home country loyalty programme in Mauritius called Wiiv rewards. Wiiv...
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Interactive Rewards
- Dec 14, 2022
- 1 min
Data Capture and Trust - Cheetah Digital's Approach
With consumer trust at an all-time low, marketers are increasingly exploring how they can use gamification and fun to capture data and...
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Interactive Rewards
- Nov 7, 2022
- 1 min
Secrets of Success for Subscription Loyalty
As editor of the UK's most popular frequent flyer website Head for Points, Rob Burgess brings a unique and highly informed perspective on...
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Interactive Rewards
- Oct 20, 2022
- 1 min
Optimising Email Campaigns with AI and Machine Learning Insights
How well do you optimize your email campaigns to drive your customer loyalty? In this episode, we are joined by Sondre Wassås, Partner...
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Interactive Rewards
- Sep 21, 2022
- 1 min
The Role of Communications to Drive Loyalty - Short Summary Show
Today we're summarising what we learnt from business coach Jon Dwoskin, who shared his insights on how to drive customer loyalty and...
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Interactive Rewards
- Aug 24, 2022
- 1 min
Loyalty Innovation in Financial Services - Old Mutual Earns Loyalty by Educating
How can a financial services firm like Old Mutual compete against a powerful market leader, in an industry that consumers often find...
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Interactive Rewards
- Aug 2, 2022
- 1 min
Getting Loyalty Unstuck in 2022
In many ways, today's loyalty landscape looks a lot like it did 40 years ago! So why is that? And how can businesses truly win over their...
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Interactive Rewards
- Jul 19, 2022
- 1 min
Whatsapp and Card-Linking - Innovative Ideas for Loyalty Professional
This episode is a summary of some of my favorite ideas that have exciting potential for loyalty marketing professionals. From Whatsapp as...
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Interactive Rewards
- Jul 7, 2022
- 1 min
How Can Loyalty Marketers Support Sustainability Goals?
Sustainability is both an urgent and an important focus for businesses, and one that loyalty marketers can play an important role in...
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Interactive Rewards
- Jun 22, 2022
- 1 min
Building Your Program's Profitability - Loyalty's Hidden Potential
Sonder Media is a consulting firm that specializes in identifying, valuing, and optimizing the media value of loyalty programs, and in...
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Interactive Rewards
- Jun 8, 2022
- 1 min
Loyalty Leads The Transformation of Albertsons
Albertsons is one of the largest food and drug retailers in the United States. In today’s episode, "Let's Talk Loyalty" meets Matthew...
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Interactive Rewards
- May 23, 2022
- 1 min
What We've Learned About Loyalty
In today’s episode, Paula was joined by fellow podcaster Iain Pringle, to share what we've each learned in our combined five years of...
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Interactive Rewards
- May 10, 2022
- 1 min
Insights on Loyalty Innovation with Epsilon
In this short summary episode of "Let's Talk Loyalty", we looked back on an episode from early 2021 when we talked about loyalty...
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Interactive Rewards
- Apr 21, 2022
- 1 min
Digital Consumer Trends for 2022
Cheetah Digital's 2022 Digital Consumer Trends Index was recently released and reveals what consumers expect from the brands they do...
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Interactive Rewards
- Mar 29, 2022
- 1 min
Loyalty Statistics and KPI's for Success
In this short summary show, we look back on an interview with Mala Raj discussing the key statistics that every loyalty marketer should...
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Interactive Rewards
- Mar 1, 2022
- 1 min
Loyalty Programmes as Media Owners
In this short summary episode, I am looking back on a fascinating episode I conducted with Jonathan Hopkins of Sonder Media, all about...
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Interactive Rewards
- Feb 17, 2022
- 1 min
Create Emotional Loyalty With Points For Good
Points for Good is a programme partner for brand loyalty programmes that allow customers to donate reward points toward a social...
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Interactive Rewards
- Jan 17, 2022
- 1 min
Subscription Programmes as a Must-Have Tool for Brand Success
In this episode, I talk with Robbie Kellman Baxter, the world's leading expert on subscription pricing and membership models. Robbie is a...
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Interactive Rewards
- Dec 15, 2021
- 1 min
Effortless and Emotional Loyalty Concepts from Etihad Guest
With over 7 million members, Etihad Guest is the loyalty program for Etihad Airways, the national airline of the UAE, based in Abu...
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Interactive Rewards
- Nov 24, 2021
- 1 min
New Zealand Loyalty Expert Shares Exciting Airline & Grocery Loyalty Insights
As a leading loyalty expert in New Zealand Phil Devlin has a fascinating career spanning Air New Zealand, Qantas, Countdown...
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