Interactive RewardsMay 101 minInsights on Loyalty Innovation with EpsilonIn this short summary episode of "Let's Talk Loyalty", we looked back on an episode from early 2021 when we talked about loyalty...
Interactive RewardsApr 211 minDigital Consumer Trends for 2022Cheetah Digital's 2022 Digital Consumer Trends Index was recently released and reveals what consumers expect from the brands they do...
Interactive RewardsMar 291 minLoyalty Statistics and KPI's for SuccessIn this short summary show, we look back on an interview with Mala Raj discussing the key statistics that every loyalty marketer should...
Interactive RewardsMar 11 minLoyalty Programmes as Media OwnersIn this short summary episode, I am looking back on a fascinating episode I conducted with Jonathan Hopkins of Sonder Media, all about...
Interactive RewardsFeb 171 minCreate Emotional Loyalty With Points For GoodPoints for Good is a programme partner for brand loyalty programmes that allow customers to donate reward points toward a social...
Interactive RewardsJan 171 minSubscription Programmes as a Must-Have Tool for Brand SuccessIn this episode, I talk with Robbie Kellman Baxter, the world's leading expert on subscription pricing and membership models. Robbie is a...
Interactive RewardsDec 15, 20211 minEffortless and Emotional Loyalty Concepts from Etihad GuestWith over 7 million members, Etihad Guest is the loyalty program for Etihad Airways, the national airline of the UAE, based in Abu...
Interactive RewardsNov 24, 20211 minNew Zealand Loyalty Expert Shares Exciting Airline & Grocery Loyalty InsightsAs a leading loyalty expert in New Zealand Phil Devlin has a fascinating career spanning Air New Zealand, Qantas, Countdown...
Interactive RewardsSep 21, 20211 minData Laws and Data and Privacy Health Checks for Loyalty ProfessionalsThree years after the introduction of tighter data regulations & GDPR in Europe, the world of data protection and privacy is only...
Interactive RewardsAug 17, 20211 min119 Loyalty Ideas to Beat Covid - 19 (Short Summary)Today's short show is a summary of a great conversation with Adam Posner who reached out in early 2020 to ask loyalty professionals...
Interactive RewardsAug 5, 20211 minLoyalty Science Lab InsightsThe Loyalty Science Lab is a unique and incredibly useful marketing research facility from Old Dominion University that researches the...
Interactive RewardsJul 21, 20211 minCovid Drives Digital Transformation (Short Summary Show)The need for retailers to adopt digital technology was unexpectedly accelerated in March 2020 as the world locked down to safeguard...
Interactive RewardsJul 6, 20211 minLoyalty Research and Insights from South AfricaThis short show summarises the insights I learned from Amanda Cromhout, founder of the Truth loyalty agency in South Africa. In March...
Interactive RewardsJun 23, 20211 minDoes Your Loyalty Programme Need a Reality Check?Loyalty programmes inevitably require considerable investment to build, manage and optimise, and with so much money and time being...
Interactive RewardsJun 8, 20211 minUsing Loyalty Levers for a Higher PurposeMy favourite loyalty stories are programs or platforms that serve a higher purpose that benefit us as people as well as the companies we...
Interactive RewardsMay 18, 20211 minIntense Competition Driving Loyalty Innovation by South Africa's Old MutualSouth Africa is famous for the innovative "shared value" business model that has created extraordinary loyalty within the insurance...
Interactive RewardsMay 6, 20211 minThe Science & Psychology of Human Engagement for Customer LoyaltyDr Anil Pillai is a human engagement expert, with experience advising some of the world's top firms across Europe, India and the Middle...
Interactive RewardsApr 19, 20211 minInnovative Technology Driving Loyalty - Whatsapp, Voice Marketing & Payment-led LoyaltyWhat are some innovative new ideas you could use to build consumer loyalty if you were brave enough to try them as one of the first? In...
Interactive RewardsApr 5, 20211 minSubscription Innovation Driving Restaurant Loyalty in South AfricaWith so many loyalty professionals considering the potential for a paid loyalty proposition (also known as a subscription-based loyalty...
Interactive RewardsMar 22, 20211 minWhy Loyalty Programs Fail - Summary EpisodeIn this episode, I share the key lessons and learnings from a report entitled “Why Do Loyalty Programs FAIL?” This report was...