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    CDP VS CRM : The Seven Differences Every Marketer Needs To Know
    Interactive Rewards
    • Mar 29
    • 3 min

    CDP VS CRM : The Seven Differences Every Marketer Needs To Know

    CDP and CRM are two terms that are often used synonymously – yet both systems differ significantly in how they work and what they do. But...
    12 views0 comments
    Data Activation : The Secret To A Successful Black Friday
    Interactive Rewards
    • Dec 9, 2021
    • 4 min

    Data Activation : The Secret To A Successful Black Friday

    Do you have everything set up for the upcoming Black Friday and Cyber Monday shopping week? Despite the uncertainty caused by the...
    11 views0 comments
    Insight-Led Customer Experiences: What Are They And How Do You Achieve Them?
    Interactive Rewards
    • Oct 6, 2021
    • 5 min

    Insight-Led Customer Experiences: What Are They And How Do You Achieve Them?

    Forrester recently published The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms), Q3 2021, and Mapp was...
    13 views0 comments
    Insight-Led Customer Experiences: What Are They And How Do You Achieve Them?
    Interactive Rewards
    • Sep 3, 2021
    • 4 min

    Insight-Led Customer Experiences: What Are They And How Do You Achieve Them?

    Customer acquisition is getting more difficult and more expensive by the day, while budgets are getting cut left and right – that’s not...
    8 views0 comments
    What Is Customer Engagement And How Does It Influence Your Business?
    Interactive Rewards
    • Jul 6, 2021
    • 5 min

    What Is Customer Engagement And How Does It Influence Your Business?

    What is Customer Engagement? Although it is also relevant to physical stores and trade, the term “customer engagement” only really...
    17 views0 comments
    The Top 10 Examples Of Exceptional Customer Experience - And Why It Matters
    Interactive Rewards
    • Jun 8, 2021
    • 5 min

    The Top 10 Examples Of Exceptional Customer Experience - And Why It Matters

    Why do outstanding customer experiences matter, and what do they look like? Creating an amazing customer experience is what almost every...
    15 views0 comments
    Here's How Companies Are Tackling The Customer Experience In 2021
    Interactive Rewards
    • May 6, 2021
    • 3 min

    Here's How Companies Are Tackling The Customer Experience In 2021

    Customer experience is on everyone’s minds, but how advanced is the implementation process for companies in 2021? Given the eCommerce...
    14 views0 comments

    We are an interactive marketing company specializing in DIGITAL and LOYALTY marketing. Employing leading edge digital technologies, we bring best of breed email marketing solutions, mobile marketing solutions, marketing automation and web marketing technologies to our customers.


    We are passionate about customer experience, and helping our clients to derive rich and rewarding interactions with their customers. We help clients engage their audience with exceptional efficiency through real-time, optimized experiences. Reach customers with the best message at the right time,  at every stage of their journey with your brand.

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